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Category Archives: Advertising

Marketers work and so does marketing

If you are one of those people that hate marketeers, I have a message for you: you have created us. The only thing we strife for is to get the message of the product across to you. We analyse what works and go from there. It’s your own fault that the things that work are not always the ones you like.
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Posted by on February 2, 2011 in Advertising, internet, Marketing, My 2 cents

 

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Is the juice worth the squeeze

Where has the time gone that “get 3 for the price of 2” was the paramount of promotional campaigns? What happened to “no good, get your money back”? Where is the “I make special price, just for you!” in the online world? I don’t know. All I know is that over the last few years, my job hasn’t got any simpler.
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Posted by on October 6, 2010 in Advertising, internet

 

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Comparing online channels to traditional channels

If you’re in online marketing, you probably get a lot of questions about the different channels to use. When catering to a person that isn’t that internet savvy, it is helpful to compare online to offline channels. This way, you can dispense with a lot of questions. I thought it might be handy to create an overview.

Ad words => advertising in the yellow pages

You are looking for something and your search engine gives you sponsored links that cater to your needs. When looking through the yellow pages, you will also find ads of the category you are browsing through that provide a solution to your problem.

Banners => magazine ads

The word itself says it all. Banners are very similar to magazine ads. You are browsing through a site and next to the content you are viewing, advertising is present. Read the rest of this entry »

 
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Posted by on January 27, 2010 in Advertising, blogging, internet, Marketing, social media

 

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the future of marketing

This is a great article about where marketing has been and where it is going.

Very insightfull:

http://www.baekdal.com/articles/management/market-of-information/

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Posted by on September 15, 2009 in Advertising, internet, social media

 

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original low cost advertising

Demetri Martin

I just came upon this.

It’s really funny and has some potential. I wonder how the campaign goes.

www.demetrimartin.com

 
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Posted by on July 8, 2009 in Advertising, internet, social media

 

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40 beautiful photoshopped print ads

Sweet enough to eat

Sweet enough to eat

I wouldn’t keep you from taking a look at these ads.

A really nice collection!

40 brilliantly photoshopped print ads

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Posted by on February 6, 2009 in Advertising, Offline

 

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The ultimate classic Apple ad

I knew I was going to post this one some day.

 
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Posted by on February 5, 2009 in Advertising

 

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